Members’ expectations for a more digital experience has drastically evolved within the last couple of years. Indeed, the years of COVID crisis reshaped the way people connect with your association and engage with other members. Feeling part of a community has become more important for your members and more critical for your organisation.
By transforming your member network into an active online community, you are not only facilitating communication and interactions with and between your members, but you make them feel more involved whilst strengthening the image and impact of your association.
